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Cookies Preferences Policy

Last Updated: 01/23/2025

Unity Development Investments, LLC (“Unity,” “we,” “us,” or “our”) uses cookies and similar tracking technologies (collectively “cookies”) on our website unityknows.com (“Website”). This Cookies Preferences Policy (“Policy”) explains how we use cookies, the types of cookies we use, why we use them, and how you can manage your cookie preferences. By using our Website, you consent to the use of cookies in accordance with this Policy, unless you choose to disable them via the methods described below.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, or tablet) by websites you visit. They help websites remember information about your visit (e.g., language preferences, login details) and enable various features such as analytics, personalization, and targeted advertising.

2. Types of Cookies We Use

We categorize our cookies based on their purpose and duration:

  1. Essential Cookies

    • Purpose: These cookies are necessary for our Website to function properly. Without them, you may not be able to access certain features or complete transactions.
    • Example: Session cookies that help you navigate between pages and maintain secure connections.

  2. Analytics Cookies

    • Purpose: These cookies collect information about how you interact with our Website (e.g., pages visited, time spent). We use this data to improve user experience and optimize our Website’s performance.
    • Providers:
      • Google Analytics: Tracks user behavior, traffic sources, and overall site performance.

  3. Marketing Cookies

    • Purpose: These cookies help us deliver relevant advertising and track user interactions with ads, emails, and SMS campaigns. They may also be used to measure the effectiveness of our marketing campaigns.
    • Providers:
      • Facebook Pixel: Enables targeted advertising on Facebook and its partner networks.
      • HubSpot: Manages marketing automation, email, and lead tracking.

  4. Preference Cookies

    • Purpose: These cookies store user settings and preferences, such as your preferred language or region, to provide a more personalized experience.

3. Why We Use Cookies

We use cookies to:

  • Ensure our Website operates smoothly and securely.
  • Analyze and understand how users engage with our Website, allowing us to improve its functionality, design, and content.
  • Personalize your experience, including remembering your preferences and settings.
  • Provide relevant marketing content, offers, and advertisements that may interest you.

4. Third-Party Cookies

We use third-party cookies provided by trusted partners to achieve the purposes listed above. These third-party providers (e.g., Google Analytics, Facebook, HubSpot) may place their own cookies to track user interactions, deliver targeted ads, or measure ad effectiveness. Please note that we do not have control over how these third parties manage their cookies, and their practices are governed by their respective privacy policies.

5. Obtaining User Consent

When you first visit our Website, you will see a cookie banner that prompts you to accept, reject, or manage your cookie preferences. By clicking “Accept,” you consent to our use of non-essential cookies. If you choose “Reject,” we will only use essential cookies that are strictly necessary for the Website to function.

  • Cookie Settings Link: You can update or withdraw your consent at any time by clicking on the “Cookie Settings” link (or similarly named link) on our Website.
  • SMS Campaigns: If you receive SMS campaigns from us, you can opt out of tracking associated with these campaigns by replying with the designated opt-out keyword (e.g., “STOP”).

6. Retention and Storage

  1. Duration of Storage

    • Session Cookies: These cookies expire and are automatically deleted when you close your browser.
    • Persistent Cookies: These cookies remain on your device for a specified period, which can range up to 1 year, depending on the cookie’s function and your browser settings.

  2. Location of Storage

    • Cookies are stored locally on your device.
    • Certain data (e.g., user behavior analytics) may also be transmitted to secure servers managed by our third-party providers (e.g., Google, HubSpot) for processing and reporting.

7. User Rights and Opt-Out Options

  1. Withdraw Consent

    • You can update your cookie preferences at any time using our Website’s “Cookie Settings” link.
    • You can also clear or block cookies through your browser settings. Please note that blocking cookies may affect your ability to use certain features of our Website.

  2. Regional Compliance

    • GDPR (EU Residents): We provide explicit consent options for non-essential cookies. You can withdraw consent or request the deletion of data at any time.
    • CCPA (California Residents): We allow you to opt out of the “sale” of personal data (as defined under CCPA). If you wish to exercise your rights under CCPA, please contact us as described in the “Contact Us” section below.

8. Policy Updates

We may update this Cookies Preferences Policy from time to time to reflect changes in our practices or relevant regulations. When we make significant changes, we will post the updated Policy on our Website and may also notify you via our cookie banner or other prominent notices. We encourage you to review this Policy periodically to stay informed.

9. Contact Us

If you have questions or concerns about our use of cookies, your cookie preferences, or any other aspect of this Policy, please contact us at:

By continuing to use our Website, you acknowledge that you have read and understood this Cookies Preferences Policy. If you do not agree with our practices, you may limit or disable cookies at any time through your browser settings or our cookie management tools.