Selling Your Land Online: What’s the Best Approach?
Choosing the right platform is key if you’re looking to sell your land quickly. But should you list it for sale on public marketplaces, or go for a fast, hassle-free cash offer? This guide’ll compare the best websites for selling land online and show why UNITY is the ultimate solution for fast, secure transactions.
Option 1: Listing Your Land on Marketplaces
If maximizing your sale price is your top priority and you’re willing to wait for the right buyer, listing your land on real estate platforms may be a good option. Here are the best websites for listing land:
1. LandWatch
Best for: Rural, recreational, and large-acreage properties
Audience: 10M+ monthly visitors (land-focused buyers)
Pros: Free basic listings, highly targeted audience, syndicated to Lands of America
Cons: Paid upgrades needed for top visibility, longer selling times
Average Sale Time: Weeks to months
2. Zillow
Best for: Mainstream exposure
Audience: 36M+ monthly users (mixed buyer interest)
Pros: Free listings, Zestimate pricing tool, MLS syndication
Cons: Competitive market, better suited for residential land
Fee: 2.5–3% agent commission if sold via Zillow
Average Sale Time: Months
3. Facebook Marketplace
Best for: Local, quick sales
Pros: Free, social sharing, direct communication with buyers
Cons: Many casual buyers, requires vetting
Tip: Join local land-buying groups for extra exposure
4. Land and Farm
Best for: Agricultural land sales
Pros: Tailored for farmers, detailed soil/water rights filters
Cons: Smaller audience than LandWatch
Average Sale Time: Months
5. Craigslist
Best for: Free local listings
Pros: No fees, quick and simple posting
Cons: High risk of scams, fewer serious buyers
Option 2: Selling Directly for a Fast Cash Offer
If speed and convenience matter more than getting the absolute highest price, working with direct land buyers is the way to go. No waiting, no listing fees, and no uncertainty. Here are some of the top cash buyers:
6. UNITY (We Buy Land!) — The Best Overall Choice
Best for: Fast, hassle-free land sales
Pros: Close within 7–14 days, no fees, buy land in as-is condition, instant cash offer
How It Works:
- Submit your land details
- Get a fair cash offer within 24 hours
- Close quickly with no hidden fees or commissions
Unlike other direct buyers, UNITY offers the most competitive prices with a transparent, simple process. With UNITY, you get certainty and speed without the stress of waiting for the right buyer.
7. Prime Land Buyers
Best for: Instant cash offers
Pros: Fast closings, no listing required
Cons: Offers may be lower than market value
8. Land Buyers USA
Best for: Rural and undeveloped land sales
Pros: No-hassle transactions, flexible closing times
Cons: Not as fast as UNITY
9. Sell Land Fast
Best for: Distressed or unwanted properties
Pros: Buys land regardless of condition
Cons: Lower offers than listing sites
10. We Buy Land
Best for: Inherited or unused land
Pros: Guaranteed sale with no realtor fees
Cons: Limited to specific locations
Listing vs. Direct Sale: Which is Right for You?
When deciding how to sell your land, the choice between listing it on the market or going with a direct sale comes down to your goals, timeline, and comfort level. Listing your land—whether with an agent or on your own—can potentially bring in a higher price, but it often involves waiting months, handling showings, and paying commissions. On the other hand, a direct sale to a land buying company or investor offers speed, convenience, and certainty. There are no agent fees, fewer hurdles, and you can close on your own timeline. If you're looking for the highest price and have time to spare, listing might make sense. But if you need a quick, hassle-free sale, a direct offer could be the smarter move.
Need to sell your land fast? Get a no-obligation cash offer from UNITY today!
